LOOK IN YOUR CLOSET.
How much of your clothing is Bespoke?
How much is Ready-to-Wear?
LOOK IN YOUR LIVING ROOM.
How much of your furniture is custom-made?
How much is Pre-made?
LOOK ON YOUR COMPUTER
How many of your programs are custom-made?
How many are pre-existing?
LOOK ON YOUR PHONE
How many of your apps are custom-designed?
How many pre-exist?
LOOK AT YOUR MEDIA
How much of your photos/graphics/fonts are custom shoots/designs?
How much is stock photography/images/fonts?
DEMAND FOR BESPOKE WORK
Bespoke work (clothing, photography, furniture, software, apps, graphic design, photography, music, etc.) is typically going to command higher prices than ready-made. Where is the market heading towards Custom Made media scores?
How is it best to be in demand for that market? In my opinion, there will be a narrower demand for custom scores, and those fewer, in-demand branded composers will be able to charge a premium for their specialized services.
DEMAND FOR LIBRARY MUSIC
Where do you think the market is heading for pre-made media music? How do you think it is best to capitalize on that market? In my opinion, the market for library music is going to swell. The real money will not be made by the creators, but by the owners, distributors and subscription services.
WHAT ARE YOUR THOUGHTS?